Geoffrey Archer | SEO and Marketing

SEO · AEO · Analytics

Data-backed SEO strategies centered around people.

Connect the dots between data and revenue.

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Start with the goal

What needs to change?

No sales pitch. No false promises. Just simple data-backed insights to help your business.

01

We are difficult to find.

Search-led content strategy, topical coverage and AI visibility.

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We do not understand our audience.

Audience research, journey mapping and search-intent analysis.

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Our reporting is unclear.

GA4, GTM, dashboards, attribution and KPI design.

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We are preparing for change.

Website launches, migrations, measurement continuity and QA.

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More selected work

Content from the real world.

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Geoffrey Archer standing in a forest

Behind the work

SEO was never about keywords.

Digital marketing is always changing, but one fundamental truth remains the same. Content is about the people behind every query.

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From the field notes

Ideas for a changing digital landscape.

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Bring me the complicated version

You do not need to diagnose the issue before reaching out.

We can start with what you are seeing, define what success should mean and identify the smallest useful first project.

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